Who Else Wants the Truth About Women
“Business Owners?”

LAS VEGAS, NV
Did you know women are saying "take this job and shove it" and leaving the corporate world in droves to start their own enterprises? Yep, they’re starting businesses at double the rate of men. And, in the African-American community women are starting businesses at four times the rate of men.

Except millions of women are screwing up big time when it comes to one critical factor that will determine their business’ success or failure: marketing and selling.

Many women wait for customers to call like they waited for the cute boy in high school History class to call for a date. "I shouldn't have to ask," they whine checking their manicure and re-arranging their files again. It's like Martha Stewart Living meets Entrepreneur magazine. Is this any way to run a business?

Finally, one woman has ripped the lid off the namby-pamby "girls" who say “I own a business,” but seriously, have a hobby. It's Denise Michaels, author of the myth-shattering book, "Testosterone-Free Marketing."

Always outspoken, passionate and funny, Michaels says, women grow up hearing a steady diet of "don't toot your own horn," "be a nice girl," "let everyone else go first," and, "don't call the boy!" When they start a business it often boomerangs when they're told you gotta "toot your own horn," "don't take no for an answer," "position yourself as number one" and "call, call, call."

Cries of "I am woman hear me roar" suddenly feel like she must become a barracuda, a brazen hussy and a b*tch as she scurries into hiding as the comfortable "nice girl."

"I wrote the book I needed to read," says Michaels. It's about why women hold back from success and how they can make different conscious choices and turn it around. It’s possible to have more fun, feel more confident and make a lot more money.”

Why should men care? Do you have a wife or girlfriend who's started a business or would like to? Is she driving you crazy "getting all her ducks in a row" without taking action? Do you have women in your business organization who are smart but aren't getting off the dime when it comes to selling? Michaels’ book is like a sneak peek behind enemy lines to understand the women in your life and ways to help turn them into a business powerhouse without growing hair on her chest.

"Testosterone-Free Marketing" is published by Personal Transformation Press of Penryn, CA. For more information go to: www.tfmbook.com